Approaching 20 years in websites and search One client: around two organic leads a week for five years Google, Maps and AI search, judged on enquiries
SEO for businesses serving Keighley and the Aire Valley

SEO Keighley

Make your business easier to find in Keighley and beyond.

Find you.Trust you.Choose you.

Halizona helps Keighley businesses improve search visibility, build stronger online evidence and turn more searches into genuine enquiries.

Based in Halifax, with a Skipton address on Swadford Street, and Keighley on the A629 between the two.

David and Luke from Halizona
Where to start

Which of these is closest to your problem?

Four things bring a Keighley business owner to a page like this one. Pick the closest and you get the straight answer first, then what we would do about it, then the proof.

Search and traffic reports being checked on a tablet and a laptop
Find you. Trust you. Choose you.

Where SEO fits in Find you, Trust you, Choose you

Search is the Find you part of the job, and this site is about that part. It only pays off when the other two are there to catch the people it brings in, so here is how the three fit together and which work sits where.

Find you

Found for the searches that lead to work

Visible on Google, in the map results and in the AI answers when somebody in Keighley, Bingley or Skipton types the job you want. That means the right pages, the right words on them and a Google Business Profile that somebody actually looks after.

  • SEO
  • Local SEO
  • Google Business Profile
  • Google Maps
  • Keyword research
  • Service pages
  • Location pages
  • AI search optimisation
  • Local citations
Trust you

Believed once they have found you

A page that ranks and then fails to convince has wasted the ranking. Reviews with detail in them, photographs of real jobs, named projects and written-up results are what a searcher checks in the thirty seconds before they ring.

  • Google reviews
  • Written case studies
  • Project photography
  • Video
  • Real project results
  • Accreditations
  • Helpful guides
Choose you

Easy to choose from the search results

The search ends with a call, a form or a quote request, so every page that ranks needs an obvious next step, a short form and tracking that shows which searches actually turned into enquiries.

  • Calls to action
  • Enquiry forms
  • Landing pages
  • Conversion optimisation
  • Lead tracking
  • Analytics
  • Messaging
Case studies

SEO results for businesses a few miles from Keighley

None of these three is in Keighley itself. All three are close, all three are trades or contractors, and every result below is one we can stand behind.

EV charging points installed by RB Electrical in a commercial car park Electrical contractor · Halifax · Website, SEO, content

RB Electrical

Business
R.B Electrical (Halifax) Limited, an electrical contractor in Halifax doing commercial and domestic work, plus EV charger installation as a Rolec installer with OZEV approval.
Problem
Electrical work is a broad trade, and a website that lumps every job onto one services page ranks for none of them. The jobs the firm wanted more of, EV charging in particular, needed finding on their own.
Work
Brand, website, SEO and content, then ongoing marketing. Every specific service, EV charging included, got a page of its own with enough on it to rank in its own right.

Around two organic leads a week, on average, for five years, at roughly a five to one return on the investment.

Fay Dolphin of Dolphin Heating checking a boiler flue outside a house, her van behind her Gas engineer · Huddersfield · Website, SEO, AI search

Dolphin Heating

Business
Fay Dolphin’s one-van heating business: Gas Safe registered, more than 25 years in the trade, and plenty of customers who specifically want a female gas engineer.
Problem
A one-van firm cannot outspend the national boiler companies on the general heating searches, so it has to own the search that describes it exactly, and nothing online was built around that.
Work
Website, positioning, SEO and AI search, all built around the search customers really type. The site says plainly what Fay is and where she works, so Google and the AI answers can repeat it.

First on Google for female gas engineer Huddersfield, and the business the AI answer names.

“David created me a new website. He was easy to talk to and understood exactly what I wanted. I was very impressed with his knowledge and he was always on hand if I had any questions. I wouldn’t hesitate to recommend David and Halizona. Excellent service.”

Fay DolphinOwner, Dolphin Heating
Drone photograph of a new stone-built housing development where Bond Brickwork laid the brick Commercial brickwork · Brighouse · Search work since 2018

Bond Brickwork

Business
A brickwork and masonry firm from Brighouse, down the valley from Keighley, whose bricklayers work the national housebuilders’ large residential developments across Yorkshire.
Problem
Developers and main contractors look for a brickwork subcontractor by county and by town, and Bond needed to be the name that came up wherever the next site happened to be.
Work
Website, marketing channels and business systems, designed, built and managed by Halizona as a long-term marketing partner, with the search work running since 2018.

At the top of Google for the commercial brickwork searches that count, and recommended when someone asks AI search.

Reviews

What clients say about working with Halizona

“David created me a new website. He was easy to talk to and understood exactly what I wanted. I was very impressed with his knowledge and he was always on hand if I had any questions. I wouldn’t hesitate to recommend David and Halizona. Excellent service.”
Fay DolphinOwner, Dolphin Heating
“Brilliant, simple, clean. All the bits do what they’re supposed to. A great team, have used in the past, 10 years, and will continue to use again in the future.”
Phil TurnerGoogle review
“David has been brilliant to work with, assisting every step of the way and holding my hand when needed. Everything has run so smoothly under Halizona.”
Gemma Di MaioGrowth & Development, Usave Power
“Absolutely sensational. The best there is, simple as that. We’ve used Halizona as basically our head of marketing for over 3 years now.”
Tony CawManaging Director, Educamus Tuition
“Dave has provided a great service for our business as a main contractor, drone footage & marketing consultation. We’d highly recommend his services to others!”
Lewis RobertsJunior Executive, Jack Lunn Ltd
“We’ve never had any major issues with our page, and we always get help whenever we get stuck with updating content. Our charity page has been with Halizona for years and it’s the best decision we could have taken.”
Juice VamosiCharity client
About Halizona

A Yorkshire marketing company that does the search work itself

Halizona is a marketing company based in Halifax, helping established businesses get found by the right people, give them reasons to trust what they find and win more of the work they want.

Websites, SEO, AI search, content, social media, photography, video and marketing strategy are done together, by one team, because search brings a person to a page and the page then has to do the rest.

We have been working with websites and digital marketing for approaching 20 years. Today that means businesses across West Yorkshire and nearby areas, including Halifax, Huddersfield, Bradford, Leeds, Keighley and Skipton.

Find you.Trust you.Choose you.

Help the right people find you. Give them genuine reasons to trust you. Make it easy for them to choose you.

David and Luke from Halizona working at laptops in the office
Common questions

SEO in Keighley, the questions we get asked

Are you actually based in Keighley?

No. Halizona is based in Halifax, and we have a Skipton address on Swadford Street, so Keighley sits on the A629 between the two. It is a short drive from either end for a meeting, a site visit or a morning of photography.

We say so plainly because a straight answer is how we work, and the distance has never got in the way of the job.

How long does SEO take to work in Keighley?

Local searches in a town the size of Keighley usually move within a few months, because most rivals have never built a page for them. Broader terms across Bradford or the whole of Yorkshire take longer, often six months to a year before they settle, and the work then carries on because competitors do not stand still.

We tell you at the start which of your searches are quick and which are the long game.

Do you guarantee rankings?

No, and please be wary of anyone who does. Google decides the results, and nobody outside Google can promise a position. What we do commit to is choosing searches worth ranking for, doing the work properly, and showing you every month what moved and what it produced.

How will I know whether the SEO is working?

By the enquiries, first of all: the calls, forms and quote requests that came from search, which we track so they can be counted. Behind that sits Search Console, which shows which searches your pages appear for and how often people click, plus the map and AI results we check by hand for the searches that matter to you.

You always know what we are doing, why we are doing it and what it is achieving. That is a house rule, and it is written into how we report.

Do you work with trade and construction businesses?

Yes, more than any other kind. RB Electrical, Dolphin Heating and Bond Brickwork on this page are an electrical contractor, a gas engineer and a commercial bricklaying firm, and the businesses that suit us best are usually good at a trade and short of time for marketing.

We also work with property and professional services businesses.

Can you get my business into the Google map results for Keighley?

If your business is in or around Keighley, usually yes, and the profile is where we would start. Google ranks the map results on how close you are to the searcher, how well your profile matches what they typed and how much evidence there is that you are a real, well-regarded business. All three can be worked on.

If you are based in Bradford or Skipton and want the Keighley map pack, the honest answer is that the map results favour businesses that are physically nearby, and a rented address will not fix that. Your organic pages can still rank for Keighley searches, which is where the work goes in that case.

What happens if we stop?

The pages, the content and the profile work stay where they are and keep earning, because none of it is rented. Positions drift over time as competitors improve and Google changes, so it is worth keeping a lighter level of work going once the big jobs are done.

How much does SEO cost in Keighley?

It depends on how competitive the searches are and how much of the job is writing. A trade business that wants a few Keighley and Aire Valley searches needs far less work than a contractor chasing county-wide terms against firms with ten years of links behind them. We look at the site, the searches and the rivals first, then give you a fixed monthly figure and a plain list of what it covers.

Where we work

Where around Keighley do you work?

The whole of the Aire Valley and the Worth Valley, up to Skipton and across to Bradford and Halifax. Most businesses here serve a patch about that size anyway, so the pages we build tend to name the villages as well as the town.

  • Keighley
  • Bingley
  • Shipley
  • Silsden
  • Steeton
  • Haworth
  • Oxenhope
  • Oakworth
  • Riddlesden
  • Cullingworth
  • Cross Hills
  • Sutton-in-Craven
  • Skipton
  • Ilkley
  • Bradford
  • Halifax

Want more of the right Keighley customers finding and choosing you?

You might not need more marketing. You might need the search work, the website and the Google profile to pull in the same direction.

Tell us what you want to be found for and what is happening now, and we will tell you where the gaps are and what we would fix first.

A straight answer first Searches chosen for enquiries Reported in plain English
Or email info@halizona.com

Tell us what you want to be found for

Goes straight to info@halizona.com. No newsletter, no list.